
Performance apparel manufacturer Huk has upgraded its sponsorship and signed a 3-year agreement with B.A.S.S. to become a premier sponsor of all Bassmaster tournament circuits.
“We’re very pleased to continue our partnership with a brand as strong as B.A.S.S. and to support the growing sport of bass fishing,” said Ben Verner, president of Huk. “We are a company that shares their passion for fishing and the sport.
"By becoming a premier sponsor, we are honored to support some of the very best anglers in the world by providing them with the most technically advanced and innovative performance apparel on the water today.
Said B.A.S.S. CEO Bruce Akin: “B.A.S.S. is proud to have Huk as a member of our sponsor family. Bass anglers and fans are Huk customers, and the company’s commitment brings a strong presence to the ever-expanding sport of bass fishing. We look forward to continuing our joint efforts in growing our sport.”