GSM Outdoors, the parent company of Yamamoto Baits, Bill Lewis Lures, Buckeye Lures and SteelShad, announced that it will enter a collaboration with former tour pro and award-winning underwater videographer Kim Stricker.
“I can’t overstate the quality and value that Kim’s content brings to our products.” Crispin
Powley, VP of Fishing for GSM Outdoors, said in a press release. “No one else can capture and display the action of our products the way Kim can."
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