
X Zone Lures announced that it's entered into a partnership with two-time Bassmaster Classic winner and longtime outdoor TV host Hank Parker.
“Hank Parker joining X Zone Lures is a thrill for our company and all those who are associated with it," said X Zone owner Jim Van Ryn. "Having a man who has so much integrity, both personally and professionally, choosing to work with our brand of soft-plastic baits is a blessing that we did not see coming. We have enjoyed great success in the growth of our brand over the last eight years since we bought the company and working with great peopl like Hank, has been a major contributor to that success.”
Said Parker: “I am extremely excited to work with X Zone Lures. They make awesome baits and they are a company with Christian values. It can’t get any better than this!"
The X Zone pro staff also includes Bassmaster Elite Series anglers Brandon Palaniuk, Carl Jocumsen and Cooper Gallant.