Lure manufacturer LiveTarget as announced the addition of Major League Fishing competitor James Elam to its pro staff.
“We see James as one of the up-and-coming anglers in the MLF and he is a genuinely nice guy," said Vic Cook, the company's director of brand management. "When looking for pros, we’re looking for anglers who have a lot of insight into our products so they can assist with product development. We want to make the right products that pros and novice anglers can fish and be successful with, so when I heard James was available, I called him."
Elam is in his 11th year as a professional angler and 5th on the Bass Pro Tour.
“I’ve been fishing LiveTarget baits for a while and the Hollow Body Frog is exceptional. Their small swimbaits and hardbaits are phenomenal. The realism to all the baits and the paint's detail is second to none and they work exceptionally well.”
